Vaseline kit builder

Problem
Vaseline wanted to promote their product and started a campaign of collecting and donating money to poor countries, but did not know how to do this. We met with the stakeholders to  gain an understanding and brainstorm ideas. My suggestion was to create an interactive kit, which will include Vaseline and other products.

Solution
We decided to build interactive kit around their product, where participants can build their own kit or donate money using prebuilt kit.

This kit is like a basket, where products could be placed in and value of the kit will increase. It was created for the website and different interactions for iPhone and mobile users.

Prebuilt Kit - desktop

Built your own kit - desktop

Built your own kit - desktop

Built your own kit - mobile